Leaflet Distribution in East Kilbride area

Using flyer distribution is a great way to increase your business exposure in East Kilbride. The whole area is included in two main postcodes – G74 and G75. The G74 includes several areas – G74 1, G74 2, G74 3, G74 4 and G74 5. The G74 1 area includes 1,797 properties, G74 2 holds 3,500 properties, G74 3 is 6,893 properties, G74 4 is 5,050 properties and the last one G74 5 – 818 properties. All together the postcodes contain 18,058 properties. This number ONLY includes private and not commercial properties.

East Kilbride analysis based on Cameo profiling (highly useful for leaflet door to door distribution).

The whole area of East Kilbride is clearly separated in different zones/ based on Cameo geo-demographic values/
G74 area – the most highly represented segment is 8 (“Poorer White & Blue Collar Workers”) with 16.69%, followed by 6 (“Less Affluent Family Neighbourhoods”), 4 (“Suburban Homeowners In Smaller Private Family Homes”) with 13.37 %, 10 (“Poorer Council Tenants Including Many Single Parents”) with 11.53%, 9 (“Poorer Family & Single Parent Households”) with 19.69% and 3 (“Affluent Home Owning Couples & Families In Large Houses”) with 10.14% and the remaining 5 (“Comfortable Mixed Tenure Neighbourhoods”) with 8.42%, 7 (“Less Affluent Singles & Students In Urban Areas”) with 3.46% and 2 (“Wealthy Neighbourhoods Nearing & Enjoying Retirement”) with 3.64% & 1 (“Affluent Singles & Couples In Exclusive Urban Neighbourhoods”) with 3.44%.

As can be gathered by the above data the area is a mixture of affluent properties with a large number of less affluent and “blue collar” households.

G75 area – the most highly represented segment is 8 (“Poorer White & Blue Collar Workers”) with 16.69% and followed by 6 (“Less Affluent Family Neighbourhoods”) with 16.48%, 10 (“Poorer Council Tenants Including Many Single Parents”) with 11.53%, followed by 9 (“Poorer Family & Single Parent Households” with 10.69% and 2 (“Affluent Home Owning Couples & Families In Large Houses”) with 10.24%.
This profiling of the areas was produced for the purpose of better targeting for your distribution services in East Kilbride (G74 and G75 areas). If you are looking for additional information for better area segmentation and targeting get in touch with us and we will be happy to help. You can contact us on our sales email at: sales@flyerdistributionglasgow.co.uk

Geography
East Kilbride is designed to serve as a self-contained town with close commute links to Glasgow. The areas of Kittochside, Auldhouse, Jackton and Nerston are now at the periphery of East Kilbride. Castlemilk is the closest district to East Kilbride followed by Rutherglen, Cambuslang, Clarkston, Busby and Thorntonhall.
In the “More Information” section you can find our area maps and more useful links.